QASIM MUMTAZ

Seasoned marketer, trainer and research expert over 18 years of experience. Currently working as Research and marketing Consultant and Trainer. Worked at different senior positions (both at client end & supplier end) and now working as freelance consultant with different organizations.

Formerly president of Marketing Research Society of Pakistan.

Involved in many different youth & corporate Initiatives and has been serving different clients.

Research, Training & Marketing Consultancy expertise are as follows:

• Market Intelligence Training & Consultancies
• Retail Business & Research
• Retail Audit
• Brand diagnostic studies & Consultancies
• B2B Marketing Consultancy
• B2C Marketing Consultancy
• Gap Model and Market Analysis
• Strategic Alignment training (Buy in)
• Communication Strategy Training
• Concept/Product/Communication Testing
• Research based Coaching & Mentoring
• Learning Needs Analysis
• Sales & Marketing Specialists Training
• Customer retention planning and researches
• Training need assessment specialist
• Relationship Building
• Team Building

Vast experience of market research and marketing consultancies in Pakistan. Experience of both side as research supplier and research user. He is among very few who has expertise of Quantitative as well as Qualitative research methods & design.